Privacy Policy
Last updated: April 2026
Schema SEO Markup("we," "us," or "our") operates the schemaseomarkup.com website and the app.schemaseomarkup.com web application. This Privacy Policy explains what data we collect, how we use it, and your rights regarding that data.
What Data We Collect
Account information. When you create an account on app.schemaseomarkup.com, we collect your email address and display name. Account data is stored securely and never shared with third parties for marketing purposes.
Usage data. When you use the service, we process the URLs you submit to generate structured data. Page content is temporarily processed and is not stored after generation is complete.
Analytics. We use Umami, a privacy-first, cookie-free analytics tool that we self-host. Umami collects anonymized page views and referrer information. It does not track individual users, does not use cookies, and does not collect personal data. All analytics data stays on our own infrastructure.
How We Use Your Data
- Provide the service — process URLs you submit and generate Schema.org JSON-LD structured data
- Improve the product — aggregated, anonymized usage patterns help us identify bugs and improve the platform
- Transactional emails — account confirmations, password resets, and billing receipts sent via Resend
We do not sell your data. We do not send marketing emails unless you explicitly opt in.
Cookies and Tracking
This marketing site (schemaseomarkup.com) does not set any cookies. Our analytics provider, Umami, is fully cookie-free and compliant with GDPR, CCPA, and PECR without requiring a consent banner.
The web application (app.schemaseomarkup.com) uses essential session cookies for authentication. These are strictly necessary for the service to function and are not used for tracking or advertising.
Third-Party Services
| Service | Purpose | Data shared |
|---|---|---|
| Umami (self-hosted) | Privacy-first website analytics | Anonymized page views only |
| Resend | Transactional email delivery | Email address, message content |
| Stripe | Payment processing (via app.schemaseomarkup.com) | Payment and billing information |
We do not use Google Analytics, Facebook Pixel, or any advertising trackers.
Data Retention
Account data is retained for as long as your account is active. If you delete your account, we remove your personal data within 30 days. Anonymized analytics data may be retained indefinitely as it cannot be linked to individual users.
URLs submitted for processing are used only during the generation session and are not stored permanently.
Your Rights
Depending on your location, you may have the following rights under GDPR, CCPA, or similar data protection laws:
- Access — request a copy of the personal data we hold about you
- Correction — request that we correct inaccurate data
- Deletion — request that we delete your personal data
- Export — request your data in a portable format
- Opt out — object to or restrict certain processing of your data
To exercise any of these rights, contact us.
Contact
For privacy-related inquiries, reach us through our contact page or email [email protected].
Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. We encourage you to review this page periodically. Continued use of the service after changes constitutes acceptance of the updated policy.